
Sales Tip #646 From The Sales Doctor
Verbal or Written Agenda
There is an old saying that I use when talking about the importance of using a Verbal or Written Agenda at the beginning of your meeting.
“You tell them what you are going to tell them. Then you tell them. Then you tell them what you told them.”
The agenda lets the suspect know up front that the purpose of this meeting is to determine if there is a need for your product or service and provide a customized solution.
It also puts you in control and prevents information dumping.
Make time today to write out and practice your verbal or written agenda.








