As the attached Price increase announcement explains, we will have another price increase effective on August 13th, 2021. We had hoped to avoid another increase, but our suppliers continue to significantly raise our pricing. This increase will be a 5% increase across the board. Please read the attached letter regarding outstanding special quoted pricing.
True Prices (summer of 2021)
In these times of hyper inflation as supply chain disruptions and cost increases are upon us, we are forced to adjust prices as needed. The current price schedule you should using is dated 6.1.21. (For both Residential & commercial) There will be another price adjustment 8-1-21. The good news is while there are leadtimes, we are better, much better than most. Email me any questions you have on our projected leadtimes. Thank you for this unprecedented time of growth for our fine USA built ultra-premium True products.***
However unfortunate these price increases are forced upon our industry, True continues to sell at a record pace. Thank You!!!
When Opportunity Knocks Make Sure You Are Ready to Answer the Door!

Sales Tip #547 From The Sales Doctor
When Opportunity Knocks Make Sure You Are Ready to Answer the Door!
Your customer will provide you with opportunities to close for commitment. It could be verbal or visual.
These opportunities are referred to as Buying Signals.
A verbal buying signal could be a question that asks for additional information. How long will it take? A visual buying signal could be nodding of the head while leaning into the conversation.
If you overlook your customers’ buying signals when opportunity knocks, you will miss the opportunity to close the sale.
Remember, sometimes opportunity only knocks once!
Kartners Introduces Black Matte Mirrors
Responding to the extraordinary demand for Matte Black bathroom accessories, Kartners has added this new finish to our LED Cosmetic Mirror offering. Black Matte is a highly popular finish for bathroom fixtures and accessories not just because it looks stunning, but also because it does an excellent job of hiding fingerprints. The product is available in two designs options: Round and Square.

BSH Supply Delay
Cove Dishwashers
Attached is the Cove Appliance Dealer Letter and a retail poster. Please put the poster in the place with recall information. This information explains the voluntary recall.
First, Cove will repair all DW in Homes. Home owners should call 1-888-651-9376 or email support@coveservice.com.
The Cove Appliance Team is handling all questions. (1-888-651-9376)
Franke FFA $1500 Net extended through Sept 30th!!
While prices continue to increase in the industry, Franke is extending the $1500 FFA through Sept 30th!! In addition, all Franke granite will ship LTL one piece at a time for $25!!
Take advantage of these excellent shipping opportunities and Make it Franke!!
Santec Ebis Collection
Please note that effective immediately, the Ebis Collection has been discontinued.
Water Street Brass Update
We thought it was time for an update on Water Street Brass.
Considerable progress has been made in developing manufacturing and finishing standards in the new factory. As we reported a couple of months ago, lead times on both door hardware and cabinet hardware have been reduced. We had expected to see continued improvement, however due to many of the same issues impacting most manufacturers in the US and around the world, our progress has been slowed. These issues stem from a disruption of the workforce last year during Covid as well as current staffing challenges. And demand for our products remains high.
Below is a listing of our current lead times by category.
1. Cabinet – 7-9 weeks for standard items
2. Quick Ship polished nickel – not affected – ships within 48 hours (REMINDER: QUICK SHIP ORDERS MUST BE ON A SEPARATE P.O. OR THEY WILL SHIP WITH THE REMAINDER OF THE ORDER WHEN ITS COMPLETE)
3. Door – SMALL ORDER (Up to $15K) 7 – 9 weeks
• MEDIUM ORDER ($15 – $30K) 9 – 11 weeks
• LARGE ORDER ($30 – $50K) 14 – 16 weeks
Management continues to work to bring these lead times down and we anticipate announcing lead time reductions in the coming months.
As you quote Water Street Brass products, please make sure your clients are aware of our current lead times.
We have plans to expand both cabinet and door hardware by this fall, including a new display option and additional cabinet hardware quick ship options.We appreciate your support for the Water Street program, and we are here to help you in any way.