TOTO Super Navigation Menu:
We excited to show you updates to the top navigation menu that will enhance the overall user experience on the website — the Super Navigation Menu.
Currently live on the website,
Enables Customers to easily locate popular product types and product models through a straightforward parent/sibling tab structure
Helps customers locate product pages of popular product models through hotlinks to each product (or shop all)
Has the awards and features/benefits easily linked in the navigation
Drives customers deeper into the website for more consideration and sales-related activities
TOTO Toilets Middle Page:
You can find the TOTO Toilets Middle Page in the super navigation menu under Products -> Toilets –> About TOTO Toilets
This new landing page is designed to be the “features and benefits” traffic cop page that user’s visit, as well as consider and compare different TOTO toilets by a host of considerations (design, type, aesthetic).
This page will increase “find a showroom”, as well as increase TOTO fans and overall brand awareness. Finally, it’s much easier to navigate to product pages, all while getting familiar with our top-shelf TOTO products.
Customers can now see:
A TOTO Toilets Comparison Chart of our most popular toilet models
Shop All Toilets or pick specific models via a sub-navigation menu
Learn more about upgrading to a WL+ (middle page coming soon)
Locate their nearest showroom (already geo-location enabled to show their nearest 3 showrooms)
Have Hotlinks to Warranty Registration, the Parts Store, and Service and Installation
Additionally, we’ve built a TOTO Toilets Configurator to help them determine which TOTO toilet is right for them, delivering a result and to shop/learn more about that product.
TOTO Parts Store:
We retired our previous TOTO Store in September 2020 and out with old, in with the new!
In collaboration with Sales Integration, Customer Service, Tech Services, eCommerce and Marketing, we are excited to present you a brand new portal for TOTO replacement parts!
You can find the TOTO Parts Store under the Support Tab in the super navigation menu or via directly to the New Website! https://totousaparts.com/
This portal includes:
High resolution images of the most commonly requested replacement parts
A direct-to-cart purchasing system for TOTO customers
Search by product number or product name
A left hand navigation of common product types to simplify a search
A hotlink to a video on how to identify a TOTO toilet model
We believe that this Parts Store will greatly increase a current or new customer’s ability to easily locate the part they need and purchase it.
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