I wanted to pass along a product enhancement and new finish for Baldwin Reserve launching 6/28.
The attached customer presentation gives very detailed information on both product announcements. As I come around I will be talking about these product launches with the sales team members at your showroom.
Here is a high level overview.
First – Effective 6/28 all Reserve ¾ and full Escutcheon handlesets will come with an “Emergency Egress” ¾ escutcheon interior. This change will affect 9 of the 15 Baldwin Reserve handleset currently offered. Below is a picture of one of the nine handlesets that will be affected by change. This will give our customers a nicer more upgrade look and add the Emergency Egress feature.
The Reserve ¾ & Full Escutcheon handlesets (Del Mar, Elizabeth, New Hampshire, Miami, Seattle, Santa Cruz, Elkhorn, Kodiak and Longview) are the 9 handlesets that will have the new Emergency Egress. The sectional interior will no longer be available to order for these handleset after 6/27.
The Reserve Sectional handlesets (Columbus, Chesapeake, Napa, Westcliff, Ja Jolla and Adirondack) will not be offer this new option.
Second – Launching 6/28, Baldwin will introduce PVD Lifetime Satin Brass (044) in the Reserve Traditional and Contemporary families. The 044 finish will replace the 049 Matte Brass and Black finish. We will also be making a slight change to finish code 141 Polished Nickel to 055 PVD Polished nickel.
Updates to showroom displays is already in works. I will be making stops into your showroom to make updates to your display. More information is coming, but feel free to reach out to me.
Finally – Below are links “Click Here” that will take you to several supporting details to these launches and all available photography (3900 new images) broken out by finish and function.
Hard copies of new Reserve catalog will be shipping out 6/28 to your showroom
Please let me know if you have any questions.
CUSTOMER LAUNCH SUPPORT FILES (EXTERNAL)
- SFDC Link: Click Here
· Baldwin Reserve 044 PVD & LIEE Bi-Fold (PDF)
· Baldwin Reserve Price Book June 2021 (PDF)
· LIEE Template (PDF)
· Installation Guide (PDF)
· Launch binder (PDF)
· Customer presentation (PDF)
· LIEE & 044 Satin Brass SKU lists (excel)
· LIEE & 044 Satin Brass Marketing Copy (excel)
PHOTOGRAPHY
- LIEE
- 003 Lifetime Polished Brass: https://spaces.hightail.com/space/vgfpqGdERv
- 055 Lifetime Polished Nickel: https://spaces.hightail.com/space/sMuR0zuWvK
- 112 Venetian Bronze: https://spaces.hightail.com/space/dvYzwd2IOa
- 150 Satin Nickel: https://spaces.hightail.com/space/wgJI0abnt6
- 152 Matte Antique Nickel: https://spaces.hightail.com/space/Js4i2HIxI9
- 190 Satin Black: https://spaces.hightail.com/space/oQj3vqW6UU
- 260 Polished Chrome : https://spaces.hightail.com/space/raCeV1sQsv
- 481 Dark Bronze: https://spaces.hightail.com/space/dJndMsfUpX
- 492 White Bronze: https://spaces.hightail.com/space/gZN7t0rt3b
- 044 Satin Brass
- Deadbolt: https://spaces.hightail.com/space/CNWGBZZCNl
- Multipoint: https://spaces.hightail.com/space/lqLkowyrNv
- Handleset: https://spaces.hightail.com/space/ijY2idQbLB
- Knob: https://spaces.hightail.com/space/c9VxQ41EmM
- Lever: https://spaces.hightail.com/space/KzHFGj5VoI
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