Please see the attached new and revised LG promo calendar. The Black Friday program has now been updated with the following key promo dates:
Veterans Day Promo- Nov 4- Nov 11
Black Friday Promo- Nov 12- December 3
Black Friday Laundry Event- Nov 19- December 3
LG’s new go-to market strategy on pricing is now implemented on this promo calendar- SLP (Straight Line Pricing). Moving forward into 2021 there will be 6 major promo’s throughout the year, in which all other times we will have one consistent price to buy off of. This should greatly simplify pricing/ buy in strategies moving forward. This new strategy will also deliver better overall margin when competing at PMAP. The next promo scheduled after BF is Presidents Day promo in February
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