Sales Tip #572 From The Sales Doctor
Don’t Let Loyalty End When the Benefit Stops!
This reminds me of a personal situation that I encountered many years ago. I had just bought my dream car from a salesperson that provided a textbook experience.
When I went back in with a question, I got the cold shoulder and he immediately directed me to another department.
Guess when I heard from him again? You’re correct – when my lease was up.
Customer loyalty should never end after the sale. That’s when it begins.
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