Unshakable Confidence

Updates from Marvin Montgomery
Sales Tip #463 From The Sales Doctor

Unshakable Confidence

The starting point for overcoming any type of price resistance is having Unshakable Confidence. Without it you will panic and discount your price, which in turn discounts your credibility.

Your Unshakable Confidence will come from a belief that your pricing is fair, firm, and the customer is getting the best value for their financial investment. Unshakable Confidence is an inside job. You win first from within.

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