Lagniappe “The Unexpected Extras”

Lagniappe (pronounced lan-yap): a Cajun word meaning “a little something extra.”

I’ve learned over the years that a little something extra can go a long way to reaffirm the customer that they made the right decision doing business with you.

They key word is little.

It could be doing something as simple as what you said you were going to do, having a real person answer your phone, or just smiling and being personable.

What extras are you doing to set yourself apart from your competition?

Take time today and identify your lagniappe.